As we age, we often find that we have to adapt our beauty routines, especially when it comes to selecting the best mascara for older women. We have to be careful when applying mascara because if we choose the wrong one, we can actually make ourselves look older, not younger. However, the best makeup for older women will complement mature features and draw attention to the best parts of our faces.
Similar to hair thinning, as we get older, our eyelashes begin to thin and once what may have been big, beautiful lashes tend to be no more. Your eyelashes may also thin out if you are prone to constantly rubbing your eyes, taking certain medications or having a particular medical condition. This is the same for our eyebrows too, which is why many of us try things like laminating our brows to achieve a fuller appearance.
There are certain products and techniques which can enhance the appearance of natural lashes and elevate your eye makeup, which is why we spoke to Kate, the founder of Rumi Cosmetiques, a brand that creates specialised beauty products designed for mature skin.
What should you look for in a good mascara for older women?
As an expert in makeup products and techniques meant to enhance mature features, Kate says, “As we age, our lashes can become thinner and more fragile, so it’s important to use gentle products that cater to these changes and not every mascara out there will work.”
“Look for a mascara that not only delivers exceptional volume, length, and separation but also has nourishing ingredients that will promote the appearance of longer, thicker, and healthier lashes over time,” she suggests.
“Your perfect mascara is lightweight, has a smudge-proof formula that does not weigh down delicate lashes, is suitable for sensitive eyes and has nourishing ingredients that reduce the risk of fallout and breakage,” she adds.
Best mascaras for older women at a glance:
• Best overall mascara for older women: Lancôme Lash Idôle Volumising Waterproof Mascara – Buy now on Amazon UK
• Best volumising mascara for older women: L’Oréal Castor Oil-Enriched Paradise Volumising Mascara Black – Buy now on Amazon UK
• Best sensitive mascara for older women: UKLASH Lengthening Mascara – Buy now on UKLASH
How we tested these mascaras
Keeping in mind these ideal factors listed by Kate, we put together the best mascaras for older women available on the market. Taking it a step further, we put these mascaras to the test to ensure they meet the criteria to enhance and nourish mature lashes. Our Beauty and Wellness writer Akhila Thomas tested and reviewed these mascaras to see how they rank in terms of adding volume, definition and length to lashes, how long-lasting and waterproof they are, how light it feels on the lashes, whether they are suitable for sensitive eyes and skin, the presence of nourishing ingredients and value for money. We have also made sure to keep our reviews honest by including both the positive and negative aspects of each product.
If your eyelashes are thin, it's unlikely you would want to wear false lashes, as these can be quite heavy, even irritating sensitive eyes. A more natural look can be achieved by wearing a more lightweight foundation suited for mature women and experimenting with more subtle eye makeup. A few swatches from your favourite palette of eye shadow, along with a liner or mascara, can help you flaunt several flattering eye makeup looks. A mascara is, therefore, a great way to naturally add some 'va-va-voom' back to your eyelashes and works as a quick makeup tip to instantly make you look more awake, which, let's be honest, we could all do with.
In the same way you would apply the best primer for mature skin before applying foundation, you can also apply a lash primer to encourage the longevity of mascara. The mascaras we've listed have been designed to give long-lasting wear throughout the day. To help you pick the right one that suits your makeup routine, here are the best mascaras for older women to choose from.
Best mascaras for older women
If you’re looking for a mascara with a softer feel, then the Full N' Soft Mascara from Maybelline, with thousands of reviews backing the product on its effectiveness, is definitely worth a try.
Our Beauty and Wellness writer, Akhila Thomas, tested this mascara, and she said: “This product is great at separating lashes while also adding length and definition. The formula is super soft and it does not clump at all. As a result, it is possible to add several layers for a more dramatic look without your lashes looking clunky. I also noticed that it gives a natural lift to your lashes.” Overall, this mascara is great for daily use and easy on the pocket to pull off soft and well-defined lashes.
Pros
- Allows you to apply several coats for more volume without clumping
- Feels very light on the lashes
Cons
- Does not curl lashes very well
- Not waterproof
Maybelline New York Lash Sensational in waterproof is the ultimate long-lashes mascara for older women. It delivers volume, definition, and intense pigment for a striking yet sophisticated look. Featuring Maybelline’s iconic Layer-Reveal brush, this mascara is designed with six different bristle lengths to capture even the tiniest, previously unnoticed lashes. The result? A layered, multiplied effect that makes lashes appear longer, fuller, and more defined.
Unlike traditional formulas, Lash Sensational uses a low-wax composition, ensuring intense black pigmentation without clumping or sticking lashes together. This was something that was noticed by our tester, Yours.co.uk Editor Claire Tapley, who said: "This mascara went on so smoothly, there were no annoying clumps or blobs left on my eyelashes. When I went over my lashes twice with the brush they didn't stick at all and I was very impressed. I felt like I could really build this mascara up without it looking lumpy."
Tested on 238 real women,—90% agreed that this mascara reveals multiple layers of lashes, adds volume, and creates a multiplied lash effect.
"I definitely noticed that my lashes looked thicker and fuller. It's a really versatile mascara as I use one layer for everyday wear, then if I'm going out and want a more dramatic look, I'll use the wand to accentuate my lashes more and add a few layers to make them really stand out."
Our tester also loved how long-wearing this mascara was.
"This literally didn't budge, smudge or flake all day long! I have bad hay fever, so in the summer months, when my eyes were a little watery, this was perfect as it totally stayed in place.
"If I had to find a con with this mascara, it would be that the brush is a bit bigger than what I'm normally used to, and took some time for me to get the hang of using it. Also, if you have small eyes, it might be a bit too big for you."
Pros
- Lengthens and volumises for a fuller lash look
- Layer-Reveal brush captures even the tiniest lashes for definition
- Low-wax formula prevents clumping and sticking
- Highly pigmented Very Black shade for intense lash colour
- Smooth, buildable application without weighing lashes down
- Long-wearing and waterproof for all-day impact
Cons
- The brush may be a bit too large on some people's eyes
As you grow older, you might also become more wary about how products affect your eyes, and this mascara is perfect if you have sensitive eyes and lashes that could do with a little more definition and lift. From the sustainable brand Green People, this highly-rated Volumising Mascara is organic and free from harmful ingredients. Ideal for sensitive eyes, this natural mascara is made up of various organic ingredients like Sunflower Oil, Carnauba Wax and Beeswax that have also been sustainably sourced. Customers who have been tearing up, experiencing watery eyes and red eyes when using mascara have stated that this product is very gentle, mild and easy on sensitive eyes.
Green People’s Volumizing Mascara was tested by our Beauty and Wellness writer Akhila Thomas who said: “This product is great for curling and lifting your lashes and the best part is that it holds well to maintain the effect for the whole day. Adding length to your lashes is probably not its best feature, but it definitely adds more colour and definition. It is also waterproof and feels light on your lashes.”
Your worries about thinning lashes can end with this product that can give you a natural lift and fuller look, reminiscent of the 60s retro make-up looks you once wore.
Pros
- Cruelty-free and sustainably sourced ingredients
- Completely organic
- Natural ingredients Sunflower Oil, Carnauba Wax and Beeswax that nourish the lashes
Cons
- Can cause clumping if too many layers are applied
Best keratin-rich mascara for older women

Max Factor’s False Lash Effect Supreme Recharge mascara instantly gives you fuller, thicker lashes, making them look seven times more voluminous. Plus, regular use makes your lashes look healthier in just four weeks.
The special brush coats every lash for a bold, defined look, while the keratin-rich formula helps keep your lashes strong.
This mascara is also refillable, helping reduce plastic waste by 70%. Instead of buying a whole new mascara, you can just replace the inside tube—saving money and helping the environment!
Apply using the tip of the brush for small lashes in the inner corners, then use the full brush to coat longer lashes for maximum volume and beautifully sculpted lashes.
Bear in mind we're linking to the refill that goes into a gorgeous gold tube. Simply pop out the empty tube and brush, click in the new refill, and you're good to go!
Several customer reviews comment on this mascara having a gel-like consistency: "I was really surprised that it was a long, smooth coating with a sort of smoothing gel feel," as one review describes. It's very effective at enhancing blonde eyelashes and gives a dramatic look. However, this might not be ideal if you're looking for more of a natural look.
Pros
- Instantly creates fuller, thicker lashes with 7x more volume
- Keratin-rich formula strengthens and nourishes lashes over time
- Refillable design reduces plastic waste by 70%, making it eco-friendly
- Special brush coats every lash for bold definition and lift
- Gel-like consistency provides a smooth, even application
- Great for enhancing blonde lashes, delivering a dramatic look
- Easy-to-use refill system, saving money and reducing waste
Cons
- Note, this is a refill
Suppose you are looking for a mascara that will give your lashes a sculpted look with added length, definition and volume. In that case, My Mascara from Sculpted by Aimee is sure to elevate your eye makeup with minimum effort and maximum glam.
Our Beauty and Wellness writer Akhila Thomas tested this mascara and she said: “My lashes got an instant definition as it added a lot of length, volume and colour. Since the wand curves in a way that allows you to apply the product from the root to the tips, it almost had the effect of a liner as well as my upper waterline looked darker too. The formula feels light and you can add as many layers as you wish without the risk of looking clumpy.” The mascara is also enriched with provitamin B5 that is gentle on the eyes, while conditioning and moisturising your lashes.
Pros
- Add instant definition with lenght, volume and colour
- Enriched with provitamin B5 that conditions and moisturises your lashes
Cons
- Slightly higher price point
If you're looking for a mascara to meet all of your lash needs, the Lancôme Lash Idôle Volumising Waterproof Mascara helps you achieve a full, fanned-out effect while also lifting your lashes. It feels light on the lashes, making it comfortable to wear, and it's easy to see why this highly-rated waterproof mascara is one of Lancôme's best sellers. People who have used it found the curved brush very effective in providing easy lash coverage with a glossy black look. Due to its dramatic finish, some reviewers feel it is a bit difficult to remove. So, you might want to consider the makeup removers you own while opting for this product. As a product that is also tested under ophthalmological control, you can rest assured that this mascara will be soothing for sensitive eyes and suitable for those who wear contact lenses too.
The Lancôme Lash Idôle Volumising Waterproof Mascara was tested by our Beauty and Wellness writer Akhila Thomas and she said: “This product definitely adds a lot of definition, length and volume to my lashes. What stands out is that the effect is visible from the roots so that it gives a more natural, fuller look. The curved wand helps with curling and lifting the lashes. There is no clumping, and the product stays on the whole day, even on hot summer days when I’ve been out travelling, so it is definitely sweatproof. As a budget-friendly option, this mascara is a must-have if you are looking to have long, luscious lashes that last all day.”
Pros
- Perfect for those with sparse lashes
- Does not get flaky, which is especially good for those with sensitive eyes
- Tested under ophthalmological control
Cons
- It is a bit difficult to remove if you have applied several coats for a more dramatic effect
Enriched with castor oil to help improve the growth of lashes, the L’Oréal Castor Oil-Enriched Paradise Volumising Black Mascara coats individual eyelashes for maximum definition. You can ease your worries about clumping as the soft fibre brush does a thorough job of separating and enhancing your lashes.
Our tester Yours.co.uk Editor Claire Tapley agreed saying; "This mascara gilded onto my eyelashes with ease, coating even the smallest lashes meaning it gave me a bright and wide eyes appearance.
"The wand is fatter than I'd normally use, but I was surprised how it picked out all my lashes- even the wispy ones at the edges.
"This mascara is enriched with castor oil, and after using it for a couple of weeks, I really felt that my lashes were less dry and brittle and felt more hydrated than usual.
"What I liked the most about this mascara was how full it left my lashes looking. It's adds for adding volume and lift to mature eyes."
While our tester said the brush felt pleasant during application, some reviewers say that it felt too big for use. So, if you prefer smaller brushes, this might be something to consider while thinking about this product.
Pros
- Oil enriched formula for healthy lashes and promoting growth
- Noticeably adds volume and lifts lashes
- Soft fibre bristle brush on mascara wand
- Suitable for sensitive eyes
Cons
- Mascara brush may be too large for some
Most dramatic and voluminous lashes come at the expense of several coats, which means applying a lot of the product on your lashes. But not this one!
Our tester, Claire Tapley, Yours.co.uk Editor, found that a little of UKLASH Lengthening mascara went a long way.
"You only need a small amount of this mascara for a dramatic effect! It separated my lashes perfectly, giving them definition and volume with one or two sweeps," she said.
The curved silicone brush helps to achieve even application and shape your lashes the way you want.
"My lower lashes have never looked so good," said our tester. "The brush is excellent at separating them and leaving no clumps. I was so impressed!"
In fact our tester was even more impressed to learn that this mascara helps to condition lashes as it contains glycerin.
"After years of eyelash extensions, my lashes need all the conditioning they can get, and after a week of using this mascara, they seemed longer, thicker, and less brittle."
The water-resistant formula is also enhanced with Carnauba and Candelilla waxes to hold your lashes in place.
"It stayed in place all day long with zero flaking! Even after my gym workout," said our tester. "I did have to invest in an oil-based cleaner to remove it as my usual micellar water struggled to get it all off."
As a paraben-free and vegan-friendly option, this mascara can be the best companion to glam up your sensitive eyes.
Pros
- Paraben free
- Vegan friendly
- Contains glycerin to moisturise the lashes
- Suitable for sensitive eyes
- Dramatic effect
Cons
- Youmight need an oil-based make-up remover to get it off
L’Oréal Paris Paradise is a top choice for older women seeking a lash-lifting mascara that delivers both volume and length. Designed for sensitive eyes, this mascara provides 20 times more volume and up to twice the length, as confirmed by product testing. Its ultra-soft brush ensures smooth application, gliding effortlessly over lashes without flaking.
The brown shade is perfect for those with blonde and light complexions, giving you an incredibly natural look.
Our tester Claire Tapley, Yours.co.uk Editor, loved how this mascara nourished her lashes.
"The formula is enriched with castor and rose oils, and I found that with continued use, these oils made lashes feel softer and more supple."
"I'm blonde and this mascara enhanced my lashes with intense volume, but also looked really natural and didn't wash my skin out like some black mascaras do.
"It's really buildable and if I were going out for the evening I'd apply another coat and to my surprise it didn't look cakey, it just intensified the colour and volume!"
She also appreciated its smudge-proof formula, stating, “My favourite thing about this mascara is that it doesn’t smudge or end up all under your eyes. It works well with the primer that’s sold separately."
Pros
- Provides 20x more volume and 2x more length
- Enriched with castor and rose oils for softer, healthier lashes
- Ultra-soft brush glides easily
- Smudge-proof
- Buildable for a natural or bold look
- Gentle on sensitive eyes – ophthalmologist-tested formula
Cons
- Slightly clumpy on application
This vegan-certified, cruelty-free mascara combines mascara and lash treatment in one. Infused with caffeine, biotin, castor oil and arginine, it nourishes and conditions lashes while delivering natural flutter, volume, curl and definition.
Our tester Yours.co.uk Editor Claire Tapley found that this long-lasting, transfer-proof formula didn't run or smudge throughout the day.
“I like a natural-looking mascara, and this is great. I’ve tried so many over the decades, but this one is really nice, goes on well and doesn’t ever clump.” The small curved brush is perfect for my long but dead straight lashes. It separates them well and gives me a nice subtle lift.
I also love that it never flakes so I can be confident that it'll last all day and won't like black flakes on my under eye.
"If you're in need some real volume and thickening on your lashes this may not be for you."
Pros
- Vegan-certified, cruelty-free and natural formula
- Enriched with nourishing ingredients for lash conditioning
- Provides a natural look with volume, curl and definition
- Won’t run or smudge throughout the day
- Smooth and easy to apply
Cons
- Not for dramatic looks – some users wanted more intensity and boldness
If you’ve never been blessed with naturally long lashes, then the MAC Extended Play Lash Mascara could be your saving grace.
This mascara was tested by our Beauty and Wellness writer Akhila Thomas and she said: "The super thin wand and petite bristles allow you to get right to the root of the lashes so that you can really enhance the length from bottom to top. The small size of the brush also helps to avoid accidental brushes against your skin around the eyelashes. This is also helpful while applying mascara on your lower lashes to avoid mistakes.”
“While it might take a few coats to get the look you are after, you can be free from worry about the content of the product as it is tested by ophthalmologists. The thin formula and creamy texture feels light and it also comes off quite easily.”
Pros
- Sweat-resistant
- Lasts for 16 hours
- Safe for contact lens wearers and sensitive eyes
- Small brush helps with mess-free and effective application on lower lashes and baby lashes as well
Cons
- May need a few coats for desired effect
There’s nothing worse than a mascara that gives you ‘panda eyes’, especially if you’re older, as it can also get stuck in the fine lines around your eyes. The Lash Power Mascara from Clinique can ease your worries as it stays on for 24 hours and stays through sweat, heat, rain and tears.
The unique brush design effortlessly reaches even the tiniest lashes, creating a beautifully lengthened and defined look. The lightweight formula glides on smoothly, delivering natural-looking volume without clumping. It is buildable for added intensity without feeling heavy. Also, this mascara is ophthalmologist-tested, making it a gentle yet effective option for those with sensitive eyes.
Our Beauty and Wellness writer Akhila Thomas tested the The Lash Power Mascara from Clinique and she said: “This mascara can give a real glamourous look that can last throughout the day. This is a great investment to restore the youthful lift and definition of your lashes. The formula is lightweight and thin to allow layering without any clumping, flaking or smudging. It leaves your lashes looking fuller and more defined all day. However, the product is a bit smaller in quantity which may leave you having to restock more often."
Pros
- Long-wearing, smudge-proof formula that lasts 24 hours
- Resists rain, sweat, humidity and tears without flaking or smearing
- Removes easily with warm water, no need for harsh makeup removers
- Unique brush design reaches and lengthens even the tiniest lashes
- Lightweight, buildable formula for natural-looking volume without clumping
- Ophthalmologist-tested, suitable for sensitive eyes
Cons
- A smaller product than the others
Rimmel Extra 3D Lash is one of the most popular volumising mascaras, highly rated with over 26,000 reviews and an Amazon’s Choice recommendation. Designed to define, lengthen, and curl lashes without clumping, it provides an effortless way to achieve a fuller, more lifted lash look.
The 3D brush ensures every lash is captured, coated, and lifted, while the smudge-proof formula in extreme black enhances your eyes without flaking or smearing. Infused with hydrating ingredients and Vitamin E, this mascara creates a smooth, healthy-looking finish, keeping lashes soft and conditioned.
Our Editor Claire Tapley tested Rimmel's Extra 3D Lash Volumising Mascara, and was really impressed with the long lasting effects of this affordable mascara.
"This mascara comes with a small but perfectly designed wand that is able to seperate and curl each lash and coat them evenly. There are no clumps with this mascara! It also lasts well throughout the day and I had zero flaking even after 12 hours of wear.
"It left my lashes looking thicker and much more defined. This is a great budget-friendly option for an everyday mascara."
Pros
- Defines, lengthens, and curls lashes for a fuller look
- 3D brush captures and coats every lash
- Smudge-proof formula in extreme black for long-lasting wear
- Infused with Vitamin E for soft, conditioned lashes
- Affordable and budget-friendly
- Highly rated and an Amazon’s Choice recommendation
Cons
- Great for everyday but you want something more dramatic for a night out
Best easy-to-remove mascara for older women

The Revolution Big Lash Reloaded Volume Mascara was tested by our Digital Writer Arabella Horspool and she said: “As a regular user of Revolution's foundation, I decided to try their Makeup Revolution Big Lash Reloaded Volume Mascara, and I'm so glad I did. The wand has a large handle, which makes it easy to grip, and the brush is quite big, so you can see exactly where it's going.
I already have long lashes but as they are quite light, they aren't as visible when I'm wearing makeup, but the mascara highlights them nicely. It certainly makes my lashes look even longer but not clumped together.
The liquid is easy to apply and flows smoothly onto the lashes, but I find that due to the wide angle of the brush, it can sometimes be tricky to reach the smaller lashes towards the inner corner of the eye. However, it isn't waterproof, so it's easy to remove when needed.
If I'm going out for the day and want my mascara to stay in place, I use a waterproof mascara over my Revolution one, which holds it in place (although I've found that this is best done as soon as you apply a coat of the Revolution one—before it's fully dry—to prevent clumping).”
Pros
- Formula is lightweight and smooth
- Long bristles that reach every lash
- The wand has a large handlewhich makes it easy to grip
Cons
- Not a waterproof formula
- Some may find the brush too wide to reach smaller lashes towards the inner corners of the eye
If you love (or loved) using fake lashes but find they’re just too heavy for your eyes now, then the 'They're Real' Mascara from Benefit can help you regain that look. Promising bigger and bolder-looking lashes, this mascara's long-wearing formula gives your lashes the fanned-out effect that fake lashes give. Reviews rave about its ability to add definition, volume and length without clumping, but what did our tester Claire Tapley, Yours.co.uk Editor, think?
"I was really impressed with how well the mascara brush coated all my eyelashes evenly and gave me a dramatic lash look. The brush catches a lot of the product in one dip so you only really need one coat.
"I have quite long lower lashes and found that, due to the large brush, I couldn't help but apply quite a lot of the product to them. Later in the day, I noticed some smudging under the eye, so I avoid using this product on my lower lashes now, which is a shame."
Pros
- Available in black, brown and blue
- Long-wearing formula
- Gives a fake lash effect with thick, long and voluminous lashes
Cons
- Quick application required to avoid clumping as it dries fast
- Tester found it smudged under the eyes
Trusted brand Elizabeth Arden has developed this vitamin-rich Grand Entrance Mascara for nourished and high-impact lashes. If you are looking for a product that not only enhances the look but also nourishes your lashes, then this mascara that is rich in olive and rice bran can keep your eyelashes in good condition.
Our tester Claire Tapley, Yours.co.uk Editor was really impressed with this mascara's staying power. "It lifts, lengthens, and separates lashes beautifully without clumping and stays in place all day without smudging or flaking.
"I have quite sensitive eyes and frequently suffer from allergies, but this mascara has been very gentle on my eyes while also being water-proof."
"The alternating wedge-shaped discs and conical bristles help to separate your lashes and add definition. I did find the curved wand difficult to manoeuvre around the lower lashes at first, but after a couple of goes I mastered it without smudging."
Pros
- Enriched formula for healthy-looking lashes
- Contains rice bran vitamin B extract
- Contains olive and carnauba ester emollients
Cons
- Some customers found it clumpy
Bobbi Brown’s number one mascara, the Bobbi Brown Smokey Eye Mascara, is brilliant for building bold lashes from the root upwards. The flexible, medium-sized brush allows you to layer it up without going clumpy.
Our beauty and Wellness writer Akhila Thomas tested this mascara, and she said, “The wand and brush are absolutely brilliant for separating the lashes while also adding length and definition. My lashes looked naturally more defined and luscious after just a single coat. The formula is not too thick, which makes it easier to apply more layers.
The raven black shade that is amplified by the kohl-pigmented formula helps to make your natural eye colour pop. If you are looking to flaunt a smoky eye look that does not need to be retouched every now and then, then this mascara can help you get the look that will have your eyes looking glamorous through sweat, water and humidity."
Pros
- The wand and brush is absolutely brilliant for separating the lashes
- Long-lasting and water-proof formula
- Safe for contact lens wearers
Cons
- Can take a few layers to create a more thicker and bolder look
The IT Cosmetics Superhero Super Black Mascara is a great option for mature women. It can leave you with fabulous lashes while also nourishing them from the roots to strengthen them.
Our Beauty and Wellness writer, Akhila Thomas, tested this mascara, and she said: “The wand definitely makes things easier, with the brush catching each and every one of your lashes with the product. The final result is long, defined and voluminous lashes, making it great for those with sparse lashes. The formula is enriched with polymers, collagen and biotin, which help to strengthen and condition. "
Pros
- Effective wand that separates and defines each lash with its brush
- Enriched with polymers, collagen and biotin which helps to strengthen lashes
Cons
- The formula is not very waterproof
FAQs
What is the best mascara for older women?
In our opinion, the best mascara for older women would have to be the Lancôme Lash Idôle Volumising Waterproof Mascara, as it's the most highly rated on the list. However, for an affordable alternative, you may want to opt for Maybelline Full 'N Soft Mascara, instead.
What type of mascara is best for older hooded eyes?
Hooded eyes are a shape of eye that has excess skin underneath the browbone, creating a fold. Those with hooded eyes may find their eye makeup smudges more than others. Therefore, a smudge-proof or waterproof mascara is essential for older hooded eyes. Applying the best concealer for mature skin under the eyes will help with smudging.
We spoke to Kate, the founder of Rumi Cosmetiques and an expert when it comes to makeup for older women. "When applying mascara to hooded eyelids, focus on lifting the lashes. Apply the product from the roots to the tips. For added lift, use a water-resistant formula on the lashes to hold the curl better," she suggests.
What are some top tips to apply mascara for older women?
"Curling your lashes before applying mascara opens up the eyes and gives a more lifted appearance. Apply mascara in thin, buildable layers to avoid clumping and ensure even coverage. Allow each layer to dry slightly before applying the next," Kate says.
"Wiggle the mascara wand at the roots of your lashes and then sweep upwards. This technique adds volume at the base and lengthens the tips."
"It is crucial to supplement our with nourishing ingredients to help them thrive again. Using products enriched with vitamins and peptides can promote healthier, fuller lashes, ensuring they remain vibrant and resilient as we get older. I also recommend adding eyelash serum to your bedtime routine for the best results," she adds.
What not to do while applying mascara?
"Older women should avoid mascaras that are too heavy or drying, as these can weigh down delicate lashes and cause them to appear sparse. Additionally, steer clear of mascaras that are difficult to remove, leading to lash breakage," Kate says.
"Mascara dries out over time and can become clumpy or flaky. Replace your mascara every 3-6 months for best results. Also, multiple coats of mascara can lead to clumpy lashes. Build up mascara gradually with a thin coating."
"Apply only a light coat of mascara to the bottom lashes for added definition, being careful not to overload them to avoid smudging," she adds.
What colour mascara is best for older eyes?
While black generally tends to be the most popular colour of mascara because it adds fullness to your lashes, there's no shame in changing it up. If you find black mascara to be too severe against your eyes, you may want to try out brown mascara instead. A brown mascara may appear more natural than a typical black mascara.
How to apply mascara to older hooded eyes
Meet the expert:
Kate is the founder of Rumi Cosmetiques, a specialised brand that focuses on creating makeup products ranging from mascaras to blushes formulated for the needs of mature skin and hair, catering to issues like thinning hair and fine lines.
Bryony-Firth Bernard is a Health & Fitness Product Writer for Yours magazine. Having graduated from the University of Gloucestershire with a first in Journalism, her expertise involves writing health and fitness content across a number of brands.