What I’m buying on Amazon Prime Day 2025 – shopping expert reveals best deals and tips

Best early Amazon Prime Day deals to shop now
©Amazon/Yours.co.uk

by Arabella Horspool |
Updated on

I’ve got some exciting news for my fellow deal hunters - the dates for Amazon Prime Day 2025 are finally here! This year’s shopping event will run for four full days, from the 8th to the 11th of July, and it promises some of the biggest discounts of the year. If you're a Prime member, get ready as this sale is exclusive to you, and it’s the perfect time to grab everything from tech gadgets to home essentials at seriously reduced prices. Whether you’re looking for beauty deals, tech, home essentials, fashion or everyday must-haves, Amazon Prime Day deals are always worth watching and this year looks like no exception.

As someone who never misses an Amazon Prime Day, I’ve already started prepping my list and watching for early deals. Over the years, I’ve learned a few tricks to maximize savings, avoid hype, and actually score the items I want before they sell out. In this post, I’ll share what I’m planning to buy, how I’m getting ready, and my go-to tips to help you shop smarter this year.

How to bag the best Amazon Prime Day deals

Our team is dedicated to finding and sharing the latest and greatest discounts, offers, and deals for Amazon Prime Day 2025. Keep an eye out for expert advice, favourite picks and special savings you won’t want to miss. Make sure to subscribe to our newsletter - we’ll handle all the legwork and deliver the best deals straight to your inbox during the sale.

The best early Amazon Prime Day deals 2025

Here are the top money-saving deals to shop ahead of this year's Amazon Prime Day. I've broken it down into different sections to help you to find exactly what your'e looking for:

Best early Amazon Prime Day beauty deals

40% off

OGX Biotin and Collagen Volumising Hair ShampooOGX/Amazon

Rrp: $9.23

Price: $5.97

Yours digital editor Claire Tapley regularly uses the OGX Biotin and Collagen Volumising Hair Shampoo and can't recommend it enough. "My hair is limp and flat so this was perfect for my hair type. It lathered well and when washed out I felt as though my hair was very cleansed and easy to brush a comb through without any snags".

Save 63%

Olay Regenerist Whip Day Face Cream SPF30Olay/Amazon

Upgrade your summer skincare routine with the Olay Regenerist Whip Day Face Cream SPF30, a lightweight, fast-absorbing moisturiser that delivers powerful hydration without the heavy feel. Infused with skin-renewing ingredients and broad-spectrum SPF 30, it protects against sun damage while leaving your skin smooth, matte, and ready for the day.

ghd Max Professional Hair Straightenerghd/Amazon

If, like me, straighteners are your go-to hair tool, then the ghd Max Professional Hair Straightener is a total game-changer. Its wide plates and advanced heat technology make it perfect for achieving smooth, frizz-free styles quickly and with minimal effort.

Save 61%

Elizabeth Arden Visible Difference Refining Moisture CreamElizabeth Arden/Amazon
Price: $62.00
Alternative retailers
Walmart$26.99View offer
FragranceNet.com$27.99View offer
Macy's$62.00View offer

Elizabeth Arden’s Visible Difference Refining Moisture Cream Complex features a rich formula with plant-based squalane to help smooth the skin, even out your complexion and improve overall texture.

55% off

Oral-B Pro 3 Electric ToothbrushOral-B/Amazon

Keep your teeth in tiptop condition with the Oral-B Pro 3 Electric Toothbrush. It has three modes, 360° visible gum pressure control and comes with a brush head and a travel case.

Best early home and kitchen Amazon Prime Day deals

47% off

Russell Hobbs Inspire 4 Slice ToasterRussell Hobbs/Amazon

Looking to upgrade your kitchen appliances? The Russell Hobbs Inspire 4-Slice Toaster combines modern design with everyday functionality and is the perfect size for busy households. Featuring extra-wide slots and variable browning controls to suit all your toasting preferences. With convenient settings like defrost, reheat and cancel, plus a high-lift function for easy removal, it’s a stylish and practical addition to any kitchen.

49% off

Tefal Origin Travel Handheld SteamerTefal/Amazon

Like me, many people are switching to steamers to remove creases in their clothes and the Tefal Origin Travel Handheld Steamer is a popular choice for quickly refreshing garments, curtains, bedding and more. Its compact design makes it perfect for travel and easy to use for touch-ups on the go.

44% off

The Tefal Easy Fry Dual Zone Digital Air Fryer is a versatile kitchen appliance that makes mealtimes easy. It lets you cook two different foods at once with independent temperature and timing controls. With its spacious capacity and digital pre-sets, it’s perfect for quick, crispy meals without the need for added oil.

Save 36%

Shark Cordless Stick Vacuum Cleaner with Anti Hair WrapShark/Amazon

The Shark Cordless Stick Vacuum Cleaner with Anti Hair Wrap is perfect for tackling pet hair and preventing tangles, making cleaning easier and more efficient. Its lightweight design and cordless convenience allow you to quickly move from room to room without hassle.

16% off

Amazon Basics Nonstick Round Carbon Steel Cake PanAmazon
Price: $14.44

These Amazon Basics Nonstick Round Carbon Steel Cake Pans are durable and easy to clean, making them essential for baking your favourite cakes evenly every time.

Best early Amazon Prime Day pet deals

30% off

Candure Dog Nail Clippers Candure/Amazon
Price: $5.95

I recently purchased the Candure Dog Nail Clippers to cut my canine's claws as they grow so quickly now that they're older. They're easy and comfortable to use, plus they come with a nail file to smooth them out and a safety lock. They're also suitable for use on cats and other animals.

30% off

I have three dogs, so I know how costly their food can be. That’s why I was excited to find this deal on Amazon Brand Lifelong Complete Dry Dog Food, packed with nutritious chicken and rice.

Save 20% off

MalsiPree Portable Dog Water Bottleamazon
Price: $19.99

The MalsiPree Portable Dog Water Bottle is perfect for walks and outdoor adventures, keeping your pup hydrated wherever you go. It's made from food-grade material and is leakproof, and you simply press a button to release the water.

How do I sign up for Amazon Prime?

But first, if you're not already a Prime member, you'll need to sign up for Amazon Prime to access this deal. This is pretty easy to do. Here's what you need to know:

Signing up to be a Prime member costs £8.99 per month, or £95 for the year if you pay upfront (saving you £12.88). Alternatively, you can sign up to Amazon Prime now for a 30-day free trial, take advantage of the deals, and then cancel before the 30 days are up.

Being a Prime member not only gives you access to exclusive deals, but also free delivery, Amazon Music and Prime Video, plus loads of other benefits.

How to find the best Amazon Prime Day deals

To find the best Amazon Prime Day deals, I recommend bookmarking this page so you can refer back to it as we will be updating it regularly with top deals and discounts.

Alternatively, you can sign up to our newsletter (as mentioned above) or keep an eye on our social media, where we'll be posting our favourite deals of the day.

Instagram: @yours_magazine

Facebook: Yours Magazine

Where to shop the best Amazon Prime Day deals

Rather than shuffle through all the items in this scheme, you can just shop directly from our list and get brilliant discounts this Amazon Prime Day.

Home

Kitchen

Groceries

Beauty and grooming

Apparel

Pet supplies

Toys and games

Electronics

Jewellery

Books

Arabella Horspool is a Commercial Content Writer for Yours at Bauer Media. She's a bookworm who is passionate about TV, film and theatre. She enjoys cooking, scrapbooking, playing board games and loves going on walks with her three dogs.

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