Best Joules Black Friday deals to bag bargains up to 50% off on winter fashion

Snap up almost half-price on this comfortable and stylish Sammie Navy Blue Striped Heavyweight Cotton Rugby Shirt. It's available in sizes 6-16, but hurry—it's selling fast, and there's limited availability in some sizes.

This Epwell Pink Waterproof Belted Trench Coat is the perfect transitional piece to you from winter to spring. It’s longline cut, waterproof outer layer, A-line shape and adjustable belt enhances the fit of the piece while also protecting you from the elements. There are faux horn button fastenings to the front and cuffs that add the finishing touches to this coat. It is also available in green and brown as well.

Every wardrobe needs a comfy casual shirt that goes with everything – and this is it! The Amilla Blue/White Cotton Shirt is available in sizes 6-16 and is better than half-price – if you don't snap it up, then we will!

This Bernie Red Crew Neck Textured Jumper features a unique take on the traditional Guernsey knit with added detailed stitches on the cuffs and neck as a nod to twisting ropes – an homage to the jumper's origin. It also features the tight-knit construction which was historically created to protect against the harsh conditions at sea. The dropped shoulders and wide sleeves offer a relaxed fit and the quality cotton and wool blend, containing Merino wool creates a timeless style that is worth investing in.

This Amilla Navy & Tan Stripe Shirt is made with 100% cotton and has a relaxed fit that looks flattering on every body type. The button cuffs help to create a laid-back look while the single patch pocket and hanging loop to the reverse are classic finishing features. This is a versatile piece that you can style un-tucked for a casual look or pair with trousers or even a skirt to create a formal outfit.

This flattering Juliana Navy Blue Broderie Dress is an absolute must-have. We love its easy elegance and wearability; it is easy to wear and is a timeless classic. It's 100% cotton, machine-washable and available in sizes 6-16.

The Penelope satin skirt is guaranteed to elevate your festive outfits as it can be styled in different ways for multiple occasions. The rich colour and silky-smooth satin adds a touch of sophistication to the piece. The cut makes a distinctive drapey silhouette that fall easily from the hips, which looks flattering on every body type. The midi length also makes it great for pairing with a variety of footwear and it can be styled with a blouse or warm knitwear.

This Georgina Navy Elasticated Waist Maxi Dress is a classic that can be styled for multiple occasions. The round high neck, long sleeves with gathered shoulders and a maxi length works to create an elegant silhouette. The buttons to the bodice, shirred cuffs and waist for a flattering cinch and pockets in the side seams are added features that makes this piece worth investing in. The elaborate print on the dress is also hand-drawn and designed by the in-house print team.

The Hove Cream Waterproof Windbreaker Jacket makes sure you stay dry while also looking stylish with elasticated cuffs, a funnel neck which features tonal Joules embroidery and an adjustable hem to make the fit flattering to your body type. It also comes equipped with a pack away hood and two front pockets making it a very practical piece of outerwear.

The Nia Navy Blue Printed Long Sleeve Midaxi Dress is a summer favourite re-imagined for winter with long sleeves and a mid-maxi length which is perfect for styling with a pair of leather boots. The Viscose blend material is also designed to keep you warm. The subtle empire seam with the fabric gently gathering above the waist makes the dress look flattering on every body type.

This Tadley Blue & White Quarter Zip Sweatshirt is made with soft cotton jersey and features. A quarter zip fastening with a funnel neck that makes it perfect for everyday wear that keeps you warm and cosy. As an added design element, you’ll find the iconic tonal Joules embroidery if you pop the collar.

This Bramley Pearl Showerproof Long Packable Padded Coat will make sure you remain protected and stylish through the unpredictable rains, windy and cold weather during winter. With curved seams and thinner baffles to the waist, this piece is designed to fit and flatter unlike bulkier puffer jackets. The fabric feels soft and it is waterproof. There is a contrast lining with a pearlized finish inside along with invisible zip pockets into the side seams that makes it a practical choice.

The Stately Black Showerproof Diamond Quilted Gilet is designed with the classic diamond quilting padding along with elasticated knitted side panels to enhance its shape and fit. It is showerproof, comes with two front patch pockets, a zip fastening and an adjustable back tab.

This Bramley Green Showerproof Packable Padded Coat is perfect for everyday wear during the colder months as it is not too heavy but still keeps you warm and protected. There is ample padding without looking too bulky and with curved seams and thinner baffles, it offers a flattering fit. There is a contrast lining with a pearlized finish inside, and with invisible zip pockets hidden in the side seams, this jacket is a practical choice to invest in.