As the evenings get (even) colder, nights on the sofa with the telly on and a cup of tea in hand look increasingly like the only way we might make it through winter.
But new research from BT has shown we're not all the same when it comes to how we watch our winter TV and experts at Bournemouth university have come up with six different types of TV viewers we all fall into: the Sofa Butterfly, The Slogger, The Sofa Showman, The Episode Evangelist, The Screens Guard and The Couch Coach.
Leading body language expert, Judi James, breaks down what your TV type reveals about you:
The Sofa Butterfly
You're a Sofa Butterfly if you love watching live TV at home, surrounded by family and friends. You also relish the chance to chat about your favourite shows with neighbours and acquiantances the next day.
Judi James says this style of group TV watching "mimics the style of social bonding that creates secure packs in animals."
The Social Butterfly’s style has been re-booted thanks to the popularity of the show Gogglebox where family groups are shown bonding through their sofa TV behaviours. Judi adds "When we share our enjoyment like this we can not only get feelings of security but can also create mild euphoria, especially when the programmes being watched are dramatic or exciting enough to create adrenalin. This means watching something like the finale of Great British Bake-Off or Strictly in a huge nation-wide ‘group’ can create as big a hit as standing in a crowd at a football match or rock concert".
The Sofa Blogger is the social media version of the Sofa Butterfly. Although instead of immersing yourself in what you're watching, you're absorbed in sharing your thoughts with your Facebook friends.
Typically, the Slogger is happiest combining social media with shows like reality TV that provide shocks and highs without being too demanding on your attention.
The Sofa Showman
The Sofa Showman loves the escapism of TV. Judi think it probably evolves from when we were children and used to pretend to be our hero TV characters. She says "It’s a quirk of the brain where something that we know to be unreal still produces an empathetic response in us. After all, who hasn’t cried at Bambi or been genuinely terrified by a horror movie even though we know it’s not real?"
In fact, when watching television, one in 10 grab a cushion when watching something scary and over a quarter cover their face, while 60 per cent throw their head back when laughing and three in five of us become tearful.
The Episode Evangelist
The Episode Evangelist hates mising an episode of their favouite series and isn't such a fan of catch-up TV. They feel it's important to be first to watch a show so they can discuss it with friends as soon as possible.
Judi says "These people are rule-followers rather than rule-breakers. They enjoy switching off from their lives to watch their favourite programmes."
The Screens Guard
The viewer with the stiff British upper lip, Screen Guards don't tend to get too emotionally involved in what they see on telly.
Judi says "Most families have their own viewing etiquette where kids are taught to keep quiet while mum or dad watch their favourite show and we can take those behaviours through into adulthood, showing respect for the TV itself as well as for the people we are viewing with."
This behaviour used to be the domain of sports fans, who were unable to sit still while their teams were on the pitch, punching the air or even running round the living room with their jumper pulled up over their head. This means the anticipation and adrenalin burst has almost removed the sense of location to the point where they are on the pitch or in the stands rather than sitting on the sofa in their own home.
However, modern TV shows now often manage to reproduce that same reaction, even when they aren’t sport-based. Shows like X Factor or even Jeremy Kyle specialise in getting audience participation that will spread right out into the living room. This all makes us feel like an active part of the show.
Which TV type do you fall into?