This October is Breast Cancer Awareness Month and Marks & Spencer is calling on us to support the charity by getting active. The retailer will be donating 10 per cent of all women's fitness clothing and sports bra sales to the charity in order to raise funds for vital research. Leggings start from £22.50, a vest is £19.50, a sports bra is £28 and a running jacket is £45.
Women who are regularly active are helping to protect themselves against breast cancer according to charity Breast Cancer Now, with 30 minutes of activity a day reducing the risk by at least 20 per cent.
Women who are regularly active are helping to protect themselves against breast cancer
Seven inspirational women – Amanda Jones (74), Fiona Coaton (30), Lindsay Partridge (52), Miranda Ashitey (34), Sarah Falola (44), Sera Bains (45) and Mandie Stevenson (26) – all of whom have been affected by breast cancer, have been chosen by M&S to model the collection and are pictured above.
The seven ladies will also share video diaries on how to embrace daily activity while telling their own unique and empowering stories on social media using #letsgetmoving. M&S is encouraging the public to take on a 7 Day Challenge and pledge to be active for 30 minutes a day.
Breast Cancer Now states that women do not need to run on a treadmill or go to a spin class to reduce their risk; there are several other 'less gym, more fun' ways to get active for 30 minutes a day. This can be something as simple as walking to work, gardening or taking the family out for a bike ride. Any activity that makes you warmer, breathe harder and makes your heart beat faster counts.
M&S and Breast Cancer Now aim to raise £13 million over five years in a bid to prevent 9,000 cases of breast cancer a year by 2025. The money raised will go towards Breast Cancer Now's scientists to help them in their research to understand the risk factors for breast cancer and how they might use that knowledge to calculate an individual woman's risk. It's hoped this will lead to the development of a risk assessment tool that will better inform women of the options available to them based on their personal risk of breast cancer in the future.
Women in the UK have, on average, a one in eight chance of developing breast cancer in their lifetime.
For more ways you can support Breast Cancer Awareness Month, visit M&S.
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